Growth · Partnerships

Strategic partnerships and BD for fintech.

FGV builds partnership and business development channels for fintechs, from sourcing and commercials to embedded deals and the hires to own them. For Bestow, partnerships grew to 50% of new policy originations, including a white-labeled Lemonade integration.

What does FGV do in partnerships?

We find, close and run the partnerships that open new distribution: affiliates and marketplaces, fully embedded and white-labeled deals, and B2B outreach as an extension of your BD team. The FGV network of executive advisors and corporate partners across banking, credit, insurance, lending and payments runs through the work.

  • Partner sourcing and introductions
  • Commercial terms
  • Embedded and white-label deals
  • Outbound business development
  • Hiring the team to own the channel

When is partnerships the right channel?

When a founder is still running partnerships personally, the channel has usually outgrown them. It is also the right first motion for B2B fintech infrastructure, where the question is which verticals need the product and who inside them buys.

What does it look like in practice?

At Bestow, partnerships were run by a co-founder. We built the channel across affiliates, marketplaces and embedded deals: 50+ active partners including Experian, Chime, NerdWallet and Forbes, and a white-labeled Lemonade integration. At Spinwheel, we interviewed product leaders, set vertical priorities and ran outreach, closing 3 of its top 5 ARR deals.

Questions

Does FGV work on B2B partnerships as well as consumer distribution?

Yes. Bestow is consumer distribution through partners; Spinwheel is B2B, selling APIs to lenders and fintechs.

How does an engagement with FGV start?

Most start with a conversation about what you are trying to do next. We start in your data and with your team, then propose a scope. Reach us through the contact page and the right team will pick it up.